Program Type:
Business & FinanceAge Group:
Adults
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Program Description
Event Details
Join SCORE for this educational 5-part series on simple steps to creating your own business!
Week 3: Marketing Concepts
This presentation walks the participants through marketing plans to start and build a successful business. Emphasis will be on the value of marketing, branding, messaging, target markets and channels, positioning products and services, marketing methods, social media, and sales.
About the Presenter
Bob Zukowski has been involved in international sales, marketing, and strategic planning for over 27 years. His career has ranged from large corporations to his own startups. Over the past 13 years Bob has been a hands-on entrepreneur involved with three startups.
This 5-part series is co-sponsored by First County Bank.