SEO Basics: Get Found on Google

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Program Type:

Technology

Age Group:

Adults
Please note that you are looking at an event that has already taken place.

Program Description

Event Details

Search Engine Optimization (SEO) is a mandatory marketing tactic if you want your website to be found on Google. SEO is complex and ever-changing, but you can easily understand the basics, and even a small amount of SEO knowledge can make a big difference. Learn proven, repeatable best practices to help you drive targeted traffic to your website.

What You Will Learn

  • A basic understanding of Search Engine Optimization and how it works
  • On-page and off-page components
  • Keyword management: keyword analysis and competitor analysis

Prior to the Webinar

  •  Identify your website platform, e.g. WordPress, Wix, Squarespace, Shopify
  • Gather your current ranking when you Google your name, business name, and any other potential keywords

About the Presenter

Nalini Goolsarran, founder of EdgeSpace Marketing, provides website development, social media marketing, and SEO services to small businesses, entrepreneurs, and non-profits. She believes in the strength of her community. Aside from building up small business and non-profit communities, she spends much of her free time volunteering for organizations and causes that empower the next generation. This includes being a College Coach for Future 5 and assisting with Project Music and co-chairing the Ferguson Library fundraising committee.

This program will take place on Zoom. All registrants will be emailed the link.

Need to Know

This event will be recorded with the intention to later post the video online at DarienLibrary.TV, however, no final recording is guaranteed.

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